Book Leslie Carruthers for Your Next Marketing Event
Leslie is founder and president of The Search Guru, a 14-year-old digital marketing agency providing businesses visibility, targeted traffic and improving conversion rates. A seasoned Internet marketing professional (1999) trained by early SEO icons, Leslie holds a journalism degree and was named one of the top women in SEO for 2012. Leslie has presented to the national Direct Marketing Association, SMX West, General Electric and other national and regional groups.
What to expect:
- Actionable strategies your visitors can apply immediately to turn their website into a cash churning sales channel
- Dynamic sessions with practical tips and tools
- Real-life examples of winning digital marketing plans and the results they produced
List of presentations
Internet marketing and SEO expert Leslie Carruthers is known for dynamic sessions where she shares practical tips and tools at leading industry association conferences, as well as with small groups. A partial list of her recent audiences includes:
- Search Marketing Expo (SMX) West
Leslie and team wowed the crowd on the hot topic of Search & Reputation Management at the prestigious SMX West conference in Santa Clara, California. She was part of an illustrious team made up of Chris Bennett, President of 97th Floor, Noah Elkin, Managing Partner of Steak and Bill Hartzer, Search Engine Marketing Manager at Vizion Interactive. The panel was moderated by Danny Sullivan, Editor-in-Chief of Search Engine Land.
- General Electric A&L Unity Conference
Leslie was thrilled to speak on the topic of how SEO impacts a global company.
- Coremetrics Client Summit
Leslie presented a case study on behalf of Brookstone.com with YourAmigo.com at the Coremetrics Client Summit in New Orleans. The Summit drew attendees from more than 80 industry leading companies, including Anthropology, Ann Taylor, Kodak, Victoria’s Secret, QVC, IBM, Ecklers, Pottery Barn, Circuit City, JC Penney and more. Coremetrics is a leading provider of on-demand web analytics and precision marketing solutions.
- City and Regional Magazine Association
This association represents the most powerful magazines in their respective markets, distinguished by superior journalism, editorial credibility and marketing innovation. It’s been our pleasure to support their purpose: facilitating professional development and training for member magazines and opportunities to exchange information and ideas. The group has brought Leslie in to present on several occasions: editors and writers as well as the publishers engaged in a lively discussion around enrolling writers in optimizing their copy, the increasing value their magazines’ websites are bringing to their readership and advertisers. And, of course, how to take things to the next level.
- Council of Smaller Enterprises (COSE) Annual Small Business Conference
Leslie has had the distinct pleasure of speaking at this conference on two occasions at the I-X Center in Cleveland. She presented a session on Optimizing Your Website where attendees learned the latest and best techniques to drive prospects to their sites.
- Casino Affiliate Programs
Leslie has presented three annual workshops on SEO best practices, 101 level and advanced, at the CBG Afilliate Weekend in beautiful Niagara Falls, Canada. She empowered attendees to take their sites and affiliate earnings to the next level, and is repeatedly asked to return each year to this popular event!
- Association of Professional Landscape Designers (APLD) International Design Conference
Leslie Carruthers was honored to speak to this prestigious group at the Marriott Cleveland Downtown Hotel at Key Center in Cleveland, Ohio. The business optimization tract was geared to businesses serving a regional audience, and covered local search, PPC and SEO.
- Online Marketing Summit (OMS) hosted by ClickZ
ClickZ and Aaron Kahlow, founder of the Online Marketing Summit again brought expert speakers (including our own Leslie Carruthers) together for a 23 city tour across the U.S. and Canada. Attendees enjoyed leading experts in online marketing who shared best practices through hands-on classes, thought leadership panels, and credit-worthy workshops.
- AICI (Association of Image Consultants International)
At the AICI Annual Conference in Irvine, California Leslie presented “Growing Your Business with Search Engine Optimization” to a very engaged group of image consultants — and they “got” what SEO can do for their businesses! Leslie has also presented to the local Cleveland chapter on how to look their best with Google, Yahoo! and MSN.
- eMarketing Techniques Annual Conference
Leslie participated in an Advanced SEO panel moderated by Sage Lewis of SageRock at Corporate College East in Cleveland, Ohio. Other panel members included Matt Bailey of SiteLogic, Chris Boggs of Rosetta and Chris Caputo of Optiem. Leslie enlightened the audience on how to manage malicious online attacks to their reputations.
Leslie has shared her knowledge through two teleseminars for BizSummits, a membership organization specializing in executive education and training, on the subjects of Online Reputation Management and Advanced Search Optimization Tactics.
“Search Engine Optimization Best Practices,” presented by Leslie via a free webinar hosted by WorkSmart eMarketing, included important tips on how to get an SEO campaign started for small business.
- Greater Cleveland PC Users Group
Leslie had great tips for this group in her presentation “Better Searching for Better Living” at Cleveland State University. Even these computer-savvy folks were blown away by Leslie’s search engine knowledge and expertise.
- Direct Marketing Association
- Tourism Expo Trade Show hosted by the Ohio Small Business Development Center
- COSE (Council of Smaller Enterprises) Tech Fair
- Thompson Hine’s Spotlight On Women in Science and Technology
- Holmes County Lodging Association
- eMarketing for Entrepreneurs Conference
- The Web Association
- WIN – Women In Networking
Book web marketing and SEO expert Leslie Carruthers today. Her focus is on helping medium and large sized business owners prosper online. She’s an accomplished, engaging speaker who consults with and teaches both entrepreneurs and business executives about effective search engine optimization, including copywriting for conversions, online marketing, tracking results and much more. Your group or event participants will discover how to drive targeted traffic to their web sites and then convert them into customers. Leslie is based in Cleveland, Ohio and is available to speak in North America.