Transform your Marketing Performance
without Adding Headcount
without Adding Headcount
Here’s what manufacturing and industrial companies are actually achieving right now:
- $400M surgical manufacturer: 75% of pages doubled traffic in weeks. 5,000%+ ROI. 100% increase in content production.
- Industrial parts company (zero marketing staff): 200% content increase in 6 months. 75% time reduction. Customer service reps creating content without leaving their day jobs.
- Complex product hub: Opportunity value grew from $428K to $1.97M in one quarter. 163% increase in qualified form fills.
None of these companies started with “AI strategy.” They started with the work that wasn’t working, conversion bottlenecks, content backlogs, manual reporting that ate days, then deployed systems that fixed those specific problems.
AI is the accelerator. Performance is the outcome. That’s the difference between theater and results.
The 4-Step System: From Bottleneck to Board-Visible Win
This isn’t about learning new tools. It’s about fixing what’s broken in your marketing funnel – faster conversion, better content, smarter workflows – and giving your team systems they can run independently.
Quick Wins Week
Get your team productive on real work—not theory, not demos—in 5 days.
The Problem: Your team wastes hours every week on repeatable tasks—newsletters, reports, content briefs, competitive research. These tasks are bottlenecks, but they’re also predictable.
What We Do: We identify your 3 highest-frequency time-drains and build simple workflows that let your team do them faster and better. By Day 5, you have 3 visible wins and a system to keep momentum going.
- 3 Mini Playbooks (PDF + video) for your chosen tasks
- Team Content Assistant—brand-trained tool for drafting, outlining, and research
- 25-Prompt Starter Pack tailored to your brand and common tasks
- Pre-loaded Research Workspaces with your key sources organized
- Share-the-Wins Comms Kit—templates to spread adoption across your team
- Executive Recap Slide showing what changed, time saved, 30-day next steps
- Teams with repeatable tasks eating hours every week
- You want visible wins in days, not an open-ended training program
- You need team buy-in before committing to larger investments
- Leadership wants proof that new systems can help—not another pilot that goes nowhere
Case Study: After enabling customer service reps with simple workflows, a mid-market manufacturer achieved 200% increase in content output with 75% reduction in creation time—without disrupting their primary responsibilities.
Revenue & Performance Roadmap
14 Days | Board-Ready Proof
Identify your fastest path to measurable revenue improvement and deliver a working proof you can show your leadership team.
The Problem: You suspect there’s untapped revenue hiding in your analytics—pages ranking 4-30 that are close to page 1, high-traffic pages that don’t convert. But no one has time to mine the data and build the case for fixing it.
What We Do: We analyze your top revenue pages in GA4/GSC to surface the #1 conversion opportunity most likely to add 10-15% lift. Then we build your first production automation solving one of your top time-drains. By Day 14, you have proof that works and a board-ready ROI projection.
- Quick-Lift Report—the single page or test most likely to add 10-15% conversion fastest
- Production Automation #1 running in your environment (not a demo—production-ready from Day 14)
- Waste-to-Win Board—Kill/Keep/Automate map for the next 30 days
- Executive KPI Slide—projected revenue impact and efficiency gains, ready for your QBR
- Ranked Backlog—prioritized opportunities scored by impact, time-to-value, risk, and dependencies
- You suspect untapped revenue but no one has time to mine it
- You need proof—not theory—that improvements can move a KPI this quarter
- You want a low-friction step before committing to larger implementation
- You need board or CFO approval before committing to full build
Case Study: Within weeks, 75% of optimized product pages doubled organic traffic by targeting high-value pages (rank 7-30). Projected 50-100% revenue increase from those pages—exactly the kind of upside this roadmap surfaces.
Performance Engine Build (60 Days)
60 Days | Board-Visible Win
Deploy a hybrid system—part automation, part human expertise—to shift your team from “Admin & Assembly” to “Strategy & Sales.”
The Problem: Your team is at capacity but leadership expects more output, better conversion, and faster reporting. You can’t add headcount. You need systems that do the heavy lifting while your team focuses on strategy.
What We Build: A Strategic Thought Partner trained on your brand to review content and pressure-test ideas before they reach your desk. Three production-grade automations solving your top workflow bottlenecks. A conversion test on your money page. By Day 60, you have a board-visible performance win and a repeatable system your team can run independently.
- Strategic Thought Partner—reviews content for executive tone, ensures accuracy, pressure-tests campaign ideas
- 3 Production-Grade Automations—fully documented, monitored, scalable
- Revenue Intelligence Automation—connects to CRM/ad platforms, auto-generates executive reports
- Content Acceleration Engine—upload a webinar or white paper, get email sequences, social posts, blog summaries
- CRO Quick-Win Test—A/B test on your highest-value page with results summary
- KPI Dashboard—conversion lift and hours saved, visible to leadership
- Day-60 Wins Deck—drop-in QBR slides + 90-day forward roadmap
- Your team is at capacity—you need automation and CRO doing the heavy lifting
- You want a board-visible win this quarter
- Leadership expects measurable KPI improvements every quarter
- You need a repeatable system your team can run independently
Case Study: Using this structured build approach, opportunity value climbed from $428K to $1.97M (approximately 4×) with qualified form fills growing 163% year-over-year. Board-ready impact, delivered within a quarter.
Growth Partnership
Monthly Retainer | Compounding Gains
Keep your performance systems improving: 2 new automations per month, continuous conversion testing, ongoing tuning so gains compound without adding headcount.
The Problem: You’ve built the engine. Now you need to keep it improving. Products change. Messaging evolves. Competitors launch new pages. The 20% that mattered in Q1 is rarely the same 20% in Q3.
What We Do: We keep your systems current and continuously improving. Two new automations per month solving new bottlenecks. Rolling A/B tests on revenue pages—no idle months. Monthly tuning to prevent drift and keep brand voice tight. The team that built your engine keeps it compounding.
- 2 Production Automations—new workflows built, documented, running in your environment
- Rolling CRO Testing—at least one live A/B test running at all times on a revenue page
- Monthly System Tuning—keep tools current with new products, promotions, messaging
- Live KPI Dashboard—hours saved, conversion lift, pipeline impact updated continuously
- Monthly Wins Deck—1-2 slides summarizing what shipped and what moved
- Same-Day Slack Support—issues covered by partnership get response within 8 business hours
- You want continuous improvement without hiring more staff
- Leadership expects new KPI wins every quarter
- You prefer the team that built your systems to keep them tuned and compounding
- You value a deep, strategic partnership over a typical vendor relationship
Case Study: Through ongoing optimization, pipeline impact grew to $1.2M annually for a global trade management solution provider. A manufacturing client achieved 20%+ organic traffic growth post-launch—results that continued to compound with sustained partnership
Proof: Real Results from Manufacturing & Industrial Companies
$400M Surgical Device Manufacturer
The Challenge: High-stakes compliance reviews on everything. Competitive pressure from McKesson and Medline. Mid-acquisition integration. High-value product pages ranking positions 7-30 on Google, close, but not close enough to drive revenue.
What We Did: Built a system trained on their brand voice, compliance guardrails, product messaging, and past campaigns. Fed it keyword targets: pages ranking 7-30 that also drove the most revenue. Product managers could now optimize pages themselves—no bottleneck, no compromise on quality.
Results in the First Few Weeks:
- 75% of optimized pages saw double the organic traffic
- Projected 50-100% revenue increase from those pages (conservative estimate)
- 100% increase in content production in 2025
- ROI north of 5,000%
Industrial Parts Manufacturer (Zero Marketing Staff)
The Challenge: No marketing team. Long, complex B2B sales cycle. Customer service reps answering the same questions every day—but nothing making it to the website. Pages that should drive revenue stayed thin and outdated.
What We Did: Built a system trained on their products, technical language, and customer conversations. Gave it to CSRs with one simple workflow: “Take the question you just answered and turn it into a page.” System handled first draft. CSR verified technical accuracy. Marketing approved. Published.
Results in 6 Months:
- 200% increase in content output
- 75% reduction in content creation time
- Zero new hires
- Zero disruption to customer service operations
Complex Product Hub
Results:
- Opportunity value climbed from $428K to $1.97M (approximately 4×)
- 163% increase in qualified form fills year-over-year
Frequently asked questions
How is this different from hiring a consultant or using tools ourselves?
Most solutions are either generic tools your team has to figure out, or agencies that take months to onboard and understand your business. We’re neither. We build custom systems trained on YOUR brand, YOUR data, YOUR compliance requirements—then deploy them to solve YOUR specific bottlenecks. Everything runs in your environment. You own it all. You see results in days/weeks, not quarters. It’s the difference between “here’s a tool, good luck” and “here’s a working system solving your #1 conversion problem.”
We’ve tried new approaches before and they didn’t move the needle. Why would this be different?
Most initiatives fail because they start with tools or platforms instead of the work that drives revenue. The pattern we see: companies try new systems, build some workflows, but nothing connects to the KPIs leadership cares about. The difference in our approach: we start with your revenue pages and conversion bottlenecks, then build systems that fix those specific things. Everything is tied to measurable outcomes from Day 1. The surgical manufacturer saw 75% of pages double traffic because we focused on pages already ranking 7-30—they just needed optimization to break into positions 1-3.
What if we’re not ready for Step 1 yet?
No problem. We can start with a free 30-minute strategy call to identify your #1 bottleneck, map the fastest path to measurable improvement, and talk through what readiness looks like. No pressure to buy anything. Just a real conversation about what’s possible. When you’re ready, you know where to find us.
What industries do you work with?
We specialize in manufacturing and industrial B2B ($50M-$750M revenue)—companies with complex products requiring technical content, long sales cycles (3-18 months), small marketing teams (1-5 people), and compliance/legal requirements. Think surgical devices, industrial components, specialized equipment, technical services. That said, the approach works across B2B if you have high-value products and need performance, not just activity
How long does it take to see results?
Step 1 delivers visible wins in 5 days. Step 2 delivers your first production automation and conversion opportunity in 14 days. Step 3 delivers board-visible impact within 60 days. It’s about leverage, not effort. We find where small moves create outsized impact—pages already ranking close to page 1, high-traffic pages with conversion issues, manual processes that can be systematized.
What do you need from us?
Access to read-only GA4 and Google Search Console and CRM/Shopify access if relevant to revenue tracking
Time: 60 minutes with your marketing and web team leads (kickoff), ~30 minutes per week for reviews and feedback
A Slack or Teams channel for quick questions.
All work is built inside your environment. You own everything created.
